Insights in health & wellness branding

Head shot of post author Andy McAfee

About Andy McAfee

SVP Group Creative Director, joined AbelsonTaylor in 2003 and has helped build the direct-to-consumer (DTC) practice for the agency. In that role, he has created some of the most recognized and long-running campaigns in DTC history. Work that he and his team created has won accolades including the DTC National, Global, In-Awe, MM&M, PM360, Pharma Choice, and Rx Club awards. His campaign for an oncology drug that treats lung cancer was inducted in the Medical Advertising Hall of Fame.