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Inktober 2024
When Dose started participating in Inktober nearly ten years ago, it was an excuse to reconnect with that part of ourselves that lead us into a creative field in the first place. Back when all we needed was a pen, a sheet of paper, and an active imagination. Before there were clients. Before there were notes. When we made art for the sake of making art.
Today, Inktober is still that.
But it’s also grown something more: an opportunity to connect.
Each year, Dose invites everyone within AbelsonTaylor to participate in Inktober alongside us and to hang their work next to ours on a communal art wall. And as the days tick by and more art is hung, without fail you’ll find people gathering to admire it.
Because when art is shared communities form.
Inktober has become a locus for bonding over our love of art, of creativity, of expression. We learn about each other: if you ever want to know what excites someone, watch what they draw when they can draw anything in the world. And sometimes we even discover that an account manager is one of the most creative people in the agency. (People are more than their job titles. It’s nice to be so pleasantly reminded of this.)
For Dose, Inktober is the way to engage with the wider agency in a way not typically available to us.
That’s because the people in the wider agency are our clients.
Working in Dose means making a career out of making art for them.
Sometimes it’s nice to make art for ourselves.
But it’s even nicer when we get to share it with everyone.
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